5 Ways To Create A Profile On Twitter For Business
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On social media, the first impression is counted. Find the high-quality logo version and use it as your profile picture, then create compelling header images that meet the recommendations of 1500 × 421 Twitter pixels.
If you are not experienced in graphic design, consider outsourcing to someone who is or use a free online tool like Canva or Photoshop.com.
Take part in hours of Twitter
Twitter hours (also known as Twitter chat) is a great way to stand up and put your brand in front of potential new followers. You can find a full list of English Twitter hours here.
As soon as you find what you want to follow, insert it into your diary and start tweeting at the scheduled time. To increase engagement, remember to use hashtags and likes to choose, retweet, follow and respond to other users who participate in the chats.
Experiment With Different Content Formats
Not all content you post on Twitter should be a blog post or link to your site. To maximize your level of engagement and help your profile stand out, experiment with content formats.
Tweets with images get three times more involvement than none, while video and GIF content, polls and live streams can also increase your profile visibility.
Create Moment
Twitter introduced the Moments tab last year as a way for users to find and interact with more content, whether news or entertainment pieces.
Now, you can create your own Moments to create conversations and get people to talk about your business. Social Media Examiner has created a guide for using Twitter Moments for business.
Pay For Ads
Twitter first announced its advertising program in 2010, but today is a great way to grow your profile and pay more attention to your content.
Promoted tweets are not expensive - you can fill your account for £ 50 ($ 67 USD) and earn thousands of promoted tweets.
Experiment with your budget and audience segmentation and you'll soon see new followers, engagements and clicks to your website.
There you have five great ways to make your Twitter profile stand out. Whether you're new to social networking or you just want to get more out of it, good luck!